
Kogan Page
Fashion Brands, Paperback/Mark Tungate
194,99 lei
✔ În stoc la elefant.ro
Vezi oferta la elefant.ro
✔ În stoc la elefant.ro
Vezi oferta la elefant.ro3rd edition. A comprehensive analysis of every aspect of fashion from a marketing perspective, exploring how retailers, designers etc have built into successful brands. Packed with interviews with fashion brand gurus and industry insiders, this edition also looks at the impact of blogging, and the rise of celebrity-endorsed products and ranges. *Also appeared in May Buyer's Notes*











